Asian people admire textures, quality fabrications, and clean lines. They wear simple staple items such as a long sleeve t-shirt paired with sneakers and layered with a slip dress or an over-sized trench coat layered over a t-shirt and culottes. Asian people are a little conservative when it comes to fashion. Because of cheaper clothes produced by clothing factories in Asia, the variety of clothes has increased tremendously. Asian people prefer a well-adjusted look. To match the summer trend, Asian people tend to wear bright colors or pastel-colored fabrics. Also, they like to pair blazers with casual shirts.
Looking to the Emerging Markets
Asian fashion Market is emerging at a rapid pace and is expected to outdo European and North American markets in a short span of time. According to Fibre2Fashion, the retail industry of Asia is worth USD 452 Million. Japan introduced street fashion to the world. The unique blend of traditional and western fashion which started in Asia is now adopted all over the world. India’s apparel market is expected to reach USD 59.3 billion by the end of 2022.
Self-Disruption as The Key to Success
With growing technologies and pool of younger consumer, fashion brands are looking for new ways to embrace and hold their identity in the market. With tech-savvy youths, established brands need to up their apparel game by inventing new designs that appeal the younger customers. Some of the brands that are reinventing themselves include Louis Vuitton and Celine.
Changing Lifecycle Processes
The increase in technology has given birth to new ways of buying and selling clothes. There are various platforms which allow people to re-sell their used clothing, footwear, and other accessories. Also, some platforms offer high-end clothing on rent for around one-tenth of the retail price of the cloth. This allows people who cannot afford high-end clothes or couldn’t buy their favorite cloth that got sold out in exclusive drops.
Asian Fashion Trends – 2019
Good things won’t last long, same is the case with fashion. Great fashion apparels and accessories disappear as soon as they land in the market. Silk and Satin tops disappeared in the early 2000s but were extremely popular and they are expected to make a comeback in 2019. Faux leather earrings and a popcorn cardigan are also expected to become a massive trend in 2019. Sequin Jumpsuit is yet another apparel that is going to hit the fashion industry this year.
Fashion Capital of the World
Hong Kong has been ranked as the fashion capital of the world. Hong Kong is unarguably the best shopping destination in Asia. You can find all the latest brands and outfits in the market of Hong Kong. Being the shopping heaven destination, it is also expensive. However, you can also bargain in the streets of the ladies market in the Kowloon Peninsula. The other alternative to save money while shopping is by shopping online. Sometimes, you will find unique brands and outfits online that cannot be found even after visiting different stores and markets and vice-versa. International fashion shows are frequently organized in Hong Kong. Also, it has a well-developed fashion products manufacturing industry.
Shopping in Hong Kong can be one of the amazing experiences you can ever have. Some of the great places in Hong Kong where you can go for shopping are:
House to some top boutique stores and shopping malls, Central is the economic and business center of Hong Kong. Top brands such as Coco Chanel, Gucci, Polo Ralph Lauren, and other famous brands are nested together in The Landmark, exclusive luxury mall situated in Central. The city’s super department stores, flagship Apple store, and the world’s only agnès b flagship store can be found in the IFC Mall.
From high-end malls to bargain street markets, everything can be found in the Causeway Bay. The largest Japanese-style departmental store in Hong Kong is the SOGO Department store where you can find top luxury brands such as Gucci and Omega. Times Square in the Causeway Bay offers some mid-range brands such as Marks and Spencer and Lane Crawford. If you’re looking for designer dresses, head to Pacific place where you can find a number of designer stores.
Tsim Sha Tsui
Situated in Kowloon, Tsim Sha Tsui houses many high-end shops. Harbour City Mall has more than 400 stores and is the largest mall in Hong Kong. DFS located in 28 Canton Road, Tsim Sha Tsui contains more than 50% of the world’s fashion brands.
Street markets are best to explore the local lifestyle and to buy various local products at a discounted price. Some of the best street markets in Hong Kong are:
Ladies Market, Kowloon
If you’re looking for bargain shoes, clothes, cosmetics, and other fashion accessories, then the ladies market is the perfect place for you.
Temple Street Night Market
Located in Kowloon, temple street night market offers an astonishing variety of apparels, watches, CDs, and hardware. You can also find a lot of restaurants in the area.
Situated in Hong Kong Island, Stanley Market is a perfect place to buy unique products such as Chinese artwork and silk collectibles for friends and family.
How to Save Money while Shopping in Hong Kong?
If you shop around during the sales seasons, it could help you save some money. Hong Kong witnesses two sales in a year, Summer Sales which runs from July to September and Winter sales which run from December to February. If you are unable to shop during sales seasons, you can still save money by shopping online. Famous brands like Zalora offers a wide range of trendy outfits in a discounted price especially if you have a Zalora promo code. Discountcodehk offers a lot of fashion coupons and promo codes which can be used at respective online stores to avail discount on the final price of the cart.